Ayr-based full service creative marketing agency Paligap has been appointed to rebrand and reposition the prestigious hospitality group Costley and Costley Hoteliers Ltd.
Paligap has been tasked with creating a new family of ten brands that will reflect the individual entity of each of the Costley and Costley establishments, whilst maintaining the heritage that each existing brand already enjoys.
Paligap will also create new websites for each establishment and an e-commerce store for a new Costley and Costley retail venture centering around the groups own manufactured produce.
Costley and Costley is an extremely successful business focused on top of the tree dining and hospitality. With hotels and restaurants such as Lochgreen, Brig o’Doon and the new Beresford Wine Bar and Art Gallery, the company caters for a range of markets and has become recognised throughout the nation as one of the leaders in their industry.
Stephen Cosh commented: “We are delighted to be working with one of Scotland’s leading hoteliers. I have always admired what Bill Costley has achieved in such a crowded industry, and I’m looking forward to getting involved in the next exciting steps the business is taking.”
Paligap is a creative agency that research, plan and create strategic brand building ideas and deploy them across all channels including web, press, TV, radio, outdoor, direct mail and e-mail.
For further information:
1 Carrick Road
Ayr KA7 2RA