Social Media Specialist, McGrail, Joins BIG

A digital marketing consultant from Standard Life has been appointed by Scotland's largest PR agency, in the post of senior digital account manager.

Mike McGrail joins the digital team at The BIG Partnership, and will be working alongside BIG’s head of digital and social media, Allan Barr.

McGrail is the author of a popular social media blog, The Social Penguin

In a statement issued by BIG, Barr says of the appointment: “[It] represents a significant coup for The BIG Partnership. Mike is a well known and highly respected figure in the Scottish social media scene and brings fantastic experience in creating and delivering digital campaigns for Standard Life.”

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