Highlands and Islands businesses are piloting an American web project widening access to carbon footprint analysis to small operators.
Measuring carbon footprint for goods and services has primarily only been affordable to major companies, but the new free website offers small businesses the chance to calculate the impact their activities are having on the environment.
The Sourcemap website is being trialled locally as a result of a tie up between Highlands and Islands Enterprise (HIE) and the research developers from the Media Lab of the Massachusetts Institute of Technology (MIT).
Businesses involved have included:
- The Lovat, Loch Ness, Fort Augustus *
- Connage Farm Dairy, Ardersier
- Macbeaths Butchers, Forres *
- Cairngorm Brewery *
- Spa Soap Company, Strathpeffer
- Plexus Media, Cromarty
- Tumids, Forres
- Open Brolly, Forres
*Businesses currently working actively with Sourcemap.
The Sourcemap software allows businesses to input information on where they get various commodities and then provides them with a calculation and a map which they can put on websites or marketing material.
Caroline Gregory, of The Lovat, Loch Ness, has embedded environmental awareness into her everyday business activity.